Best Free Demat Accounts 2026: Zerodha vs Upstox vs Groww (Charges, Features and Who Wins)

Best Free Demat Accounts 2026: Zerodha vs Upstox vs Groww (Charges, Features and Who Wins)

Best Free Demat Accounts 2026 Zerodha vs Upstox vs Groww Zerodha Upstox Groww
Zerodha, Upstox and Groww: three of India’s most popular discount brokers. Badges are brand-coloured name tags, not official logos.
Quick answer: All three open accounts for free. Groww is the cheapest to hold (Rs 0 account opening and Rs 0 AMC) and the simplest for beginners. Zerodha is the best for long-term investors who place many delivery orders, because equity delivery brokerage is Rs 0, though it charges an annual maintenance fee of about Rs 300 plus GST. Upstox sits in the middle with a flat Rs 20 per order cap and no AMC, which suits active traders. Your best pick depends on how often you trade.

“Free demat account” sounds simple. In practice, three brokers can each call themselves free and still cost you very different amounts a year. One charges nothing to open but a yearly fee to keep the account. Another charges nothing to hold but takes up to Rs 20 on every order. A third gives you free delivery trades but costs more once you start trading intraday.

This guide compares Zerodha, Upstox and Groww using their latest published pricing, explains the hidden charges nobody mentions on the sign-up page, and gives you a calculator so you can see which broker is cheapest for your trading style.

Meet the Three Brokers at a Glance

Zerodha, Upstox and Groww are discount brokers. That means they charge flat or very low fees instead of the high percentage brokerage that traditional bank-linked brokers use. They are registered with SEBI, the stock market regulator, and are depository participants, so your shares are held in your own demat account rather than with the broker.

Zerodha Best for investorsand active traders Rs 0 delivery brokerageAMC Rs 300 + GST a yearKite, Console and Coin Upstox Best for frequenttraders Flat Rs 20 per order capRs 0 account openingUpstox Pro and web Groww Best for beginnersand SIP investors Rs 0 account openingRs 0 AMCStocks, funds and IPOs
The three brokers in one glance. Pricing shown is as published around mid-2026.
About the figures in this post: Brokers change their pricing, and third-party comparison sites sometimes show different numbers for the same broker. The figures below follow each broker’s own published pricing pages where available, as seen around July to October 2026, and are approximate. Always check the official rate card before you open an account.

Zerodha: strengths and trade-offs

Strengths: Zero brokerage on equity delivery, a clean and fast trading app (Kite), detailed profit-and-loss and tax reports in Console, direct mutual funds through Coin, and a large free learning library called Varsity. Trade-offs: a yearly demat AMC once holdings cross the BSDA limit, a more technical feel that some beginners find intimidating, and fewer “hand-holding” features than newer apps. It suits people who value a no-frills platform and invest steadily.

Upstox: strengths and trade-offs

Strengths: a flat pricing model capped at Rs 20 per order, no AMC according to the company, a feature-rich platform with charting tools, and access to IPOs and direct mutual funds. Trade-offs: delivery trades are not free, the app can feel crowded, and third-party sites sometimes quote different AMC figures, so you should confirm the current terms yourself. It suits traders who want predictable fees and strong charts.

Groww: strengths and trade-offs

Strengths: no account-opening fee, no AMC, a very simple app that puts stocks, mutual funds and IPOs in one place, and an easy start for first-time investors. Trade-offs: brokerage on every equity order, so frequent delivery investors pay more than they would at Zerodha, and fewer advanced tools than some rivals, although it has added a web terminal for professional traders. It suits beginners and SIP savers.

Account Opening and AMC Compared

Two fees decide whether an account is truly “free”: the one-time cost of opening it and the yearly annual maintenance charge (AMC) for the demat account.

Fee Zerodha Upstox Groww
Online account opening Rs 0 Rs 0 Rs 0
Trading account AMC Rs 0 Rs 0 Rs 0
Demat AMC Rs 300 + 18% GST a year (about Rs 354) Rs 0 (per Upstox; some trackers list Rs 300, so confirm) Rs 0
Zero-AMC option BSDA account: Rs 0 AMC if holdings are below Rs 50,000 Not needed Not needed

What a BSDA account means for small investors

A Basic Services Demat Account (BSDA) is a low-cost account for investors with small holdings. On Zerodha’s published pricing, a BSDA account has no AMC if the value of your holdings is below Rs 50,000. If you are just starting with a small portfolio, this can make Zerodha effectively free for the first year or two, but once your holdings grow past the limit the regular AMC applies.

Why AMC matters less than you think

Rs 354 a year is about Rs 30 a month. For a long-term investor who buys several times a year, Zerodha’s Rs 0 delivery brokerage can easily offset that AMC. For someone who opens an account and buys once, Groww’s Rs 0 AMC wins.

Brokerage and Trading Charges Compared

Brokerage is the fee for placing each order. Here is how the three brokers compare for the most common segments.

Segment Zerodha Upstox Groww
Equity delivery Rs 0 Rs 20 or 2.5%, whichever is lower (so up to Rs 20) Lower of Rs 20 or 0.1% per order, Rs 5 minimum
Equity intraday Lower of Rs 20 or 0.03% Lower of Rs 20 or 0.1% Lower of Rs 20 or 0.1%
Futures Lower of Rs 20 or 0.03% Flat Rs 20 per order (cap) Rs 20 per order
Options Flat Rs 20 per order Flat Rs 20 per order Flat Rs 20 per order
Margin funding (MTF) Charged per its rate card Charged per its rate card 0.1% brokerage plus about 14.95% a year interest
Brokerage on one delivery order (Rs, before GST) Order of Rs 5,000 ZerodhaRs 0 GrowwRs 5 UpstoxRs 20 Order of Rs 50,000 ZerodhaRs 0 GrowwRs 20 UpstoxRs 20
Small orders are cheapest on Groww if you are not on Zerodha, and large orders cost Rs 20 on both Groww and Upstox.

The delivery-trade verdict

If you invest for the long term, Zerodha is the only one of the three with Rs 0 brokerage on every equity delivery order. A person who buys small amounts every month through SIP-style purchases can save a noticeable amount. For example, 24 delivery orders a year at Rs 20 each is Rs 480 plus GST on those fees, which more than covers Zerodha’s AMC.

The intraday and F&O verdict

For intraday trades, Zerodha’s lower percentage (0.03%) means smaller orders cost less. On a Rs 10,000 trade, Zerodha charges about Rs 3, while Groww and Upstox charge about Rs 10. On orders above about Rs 66,000, all three hit the Rs 20 cap. For options, all three charge a flat Rs 20 per order, so brokerage alone will not separate them.

Annual cost for three kinds of investors

Here is a worked comparison of yearly brokerage plus AMC, including GST on brokerage, but excluding DP charges and taxes that are the same or similar everywhere.

Illustrative yearly cost: brokerage plus AMC (Rs) Casual: 1 order a month of Rs 10,000 ZerodhaRs 354 GrowwRs 142 UpstoxRs 283 Regular: 10 delivery orders a month of Rs 25,000 ZerodhaRs 354 GrowwRs 2,832 UpstoxRs 2,832 Active: 20 intraday orders a month of Rs 50,000 ZerodhaRs 4,602 GrowwRs 5,664 UpstoxRs 5,664
Illustrative only. Assumes the stated order mix, current published rates, GST on brokerage and Zerodha AMC where holdings exceed Rs 50,000.

The takeaway: casual investors save the most on Groww, regular delivery investors save the most on Zerodha, and active traders save a little more on Zerodha because of its lower per-order percentage on smaller intraday trades. Upstox is competitive but rarely the absolute cheapest in these examples.

Hidden and Statutory Charges Every Broker Has

Some costs are not set by your broker. They are taxes and regulatory fees that you pay on every trade no matter which platform you use. Brokers that charge Rs 0 brokerage still collect these.

Charge Approximate amount Who sets it
Securities Transaction Tax (STT), delivery 0.1% on both buy and sell Government
Stamp duty, delivery 0.015% on the buy side Government
Exchange transaction charges (NSE) About 0.00322% to 0.00325% of turnover Exchange
SEBI turnover fee Rs 10 per crore of turnover SEBI
GST 18% on brokerage, exchange and SEBI charges Government
DP charges (on selling delivery shares) Roughly Rs 13.5 to Rs 20 plus GST per scrip sold, depending on the broker Depository and broker

A worked example: buying and selling Rs 50,000 of shares

Say you buy Rs 50,000 of shares and later sell them for the same amount. STT alone is about Rs 50 on the buy and Rs 50 on the sell, so Rs 100. Stamp duty on the buy is about Rs 7.5. Add DP charges (around Rs 15 to Rs 20 including GST on the sell) and tiny exchange fees. Even at Rs 0 brokerage you will pay roughly Rs 125 to Rs 135 across the round trip. Brokerage on Groww or Upstox would add up to Rs 40 more plus GST.

DP charges: the cost most beginners miss

Each time you sell shares from your demat account, a depository participant (DP) charge is levied per company sold, not per share. A person who sells five different stocks on one day pays this five times. Check each broker’s DP charge before you build a portfolio of many small holdings.

Other fees to look out for

  • Auto square-off charges when the system closes your open intraday position (Rs 50 on some platforms).
  • Call-and-trade fees if you place orders by phone.
  • Delayed payment charges if you hold a debit balance.
  • Demat-related paperwork, such as physical statements, delivery instruction slips and rematerialisation.
  • API access for algo traders, which can carry a monthly fee at some brokers.

Plain-English glossary

  • AMC: annual maintenance charge, the yearly fee for keeping a demat account open.
  • BSDA: Basic Services Demat Account, a low-cost account for small holdings.
  • Delivery trade: buying shares and holding them beyond the day, so they arrive in your demat account.
  • Intraday trade: buying and selling the same shares on the same day, with no delivery.
  • DP charge: a fee for debiting shares from your demat account when you sell.
  • STT: securities transaction tax, collected on trades by the government.
  • MTF: margin trading facility, where the broker funds part of your purchase and charges interest.

Apps, Platforms and Features

Account ready in minutes Open your account in minutes, no branch visit
All three brokers let you open an account online with Aadhaar, PAN and a bank account.
Feature Zerodha Upstox Groww
Main trading app Kite Upstox Pro Groww app
Extra tools Console (reports), Coin (mutual funds), Varsity (free learning) Web platform, charting tools, IPO and mutual fund access Mutual funds, IPOs, stocks in one app, advanced web terminal
Direct mutual funds Zero commission Zero commission Zero commission
Best for ease of use Clean, fast, a bit more technical Feature-rich, can feel busy Simplest for beginners
Typical user Investors and active traders Traders who want charts and low flat fees First-time investors and SIP savers

User base and trust

Third-party trackers in 2026 describe Groww as having over a crore of active users, Zerodha as one of India’s longest-running discount brokers, and Upstox with tens of lakhs of active users. These numbers vary by source and by how “active” is defined, so treat them as rough indicators of scale rather than proof of quality.

Reliability matters more than a few rupees

A broker’s app can slow down during volatile market hours. If you trade actively, read recent user reviews about outages and order execution, and keep a second broker account as a backup. Saving Rs 100 a year means little if you cannot exit a position when you need to.

Which Broker Is Best for You?

Active traders: per-order cost matters most
If you place many orders a month, small per-order differences add up quickly.
If you are… Best pick Why
A first-time investor with a small portfolio Groww Rs 0 opening and AMC, simple app, easy mutual funds and IPOs
A long-term investor who buys stocks often Zerodha Rs 0 delivery brokerage more than offsets the AMC
A trader with many small intraday orders Zerodha 0.03% intraday rate keeps small orders cheap
A trader who wants flat fees and no AMC Upstox Flat Rs 20 cap and Rs 0 AMC
Mainly a mutual fund investor Groww or Zerodha Both offer zero-commission direct funds; choose on app preference
Someone who wants a backup account Any two of the three Spreads outage risk

Try it: your yearly broker cost calculator

Which broker is cheapest for you?







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Estimate of yearly brokerage plus GST on it plus AMC. Excludes DP charges, STT, stamp duty and other statutory charges. Uses published rates around mid-2026: Zerodha delivery Rs 0, intraday lower of Rs 20 or 0.03%, AMC about Rs 354 above Rs 50,000 holdings; Groww lower of Rs 20 or 0.1% (Rs 5 minimum), no AMC; Upstox delivery up to Rs 20, intraday lower of Rs 20 or 0.1%, no AMC.

Six questions to ask before you choose

  1. How many orders will I place in a month? Under 5 favours Groww; over 10 delivery orders favours Zerodha.
  2. Do I want to trade intraday or options? If yes, compare per-order caps and charting tools, and read the risks section carefully.
  3. How large will my holdings be? Above Rs 50,000, Zerodha’s AMC applies unless you qualify for a lower tier.
  4. Do I want stocks and mutual funds in one app? Groww makes this especially easy.
  5. How comfortable am I with a technical app? Try the demo or screenshots before you commit.
  6. Do I need good tax and P&L reports? Zerodha’s Console and the other brokers’ capital-gains reports can save time at tax filing.

Mistakes beginners make when choosing a broker

  • Choosing only on the headline “Rs 0”. Look at the full yearly cost, including AMC, brokerage, DP and GST.
  • Ignoring how often they will trade. A broker that is cheapest for 5 orders a year may not be cheapest for 100.
  • Opening many accounts and forgetting them. Inactive accounts can still carry charges, and scattered holdings are harder to track.
  • Chasing referral bonuses. A small sign-up offer rarely outweighs years of higher fees or a platform you dislike.
  • Skipping the nominee. Without one, your family may face long paperwork to claim your holdings.
  • Ignoring tax reports. Short-term and long-term capital gains need to be reported, and a clear statement from your broker makes filing easier.

When it makes sense to switch brokers

Switching is easier than most people think, because you can transfer shares between demat accounts using an off-market delivery instruction, and your holdings stay linked to your PAN. Consider moving if your trading pattern has clearly changed (for example, from a few SIP-style buys to frequent orders), if your broker raises its charges, or if repeated outages affect you. Before you transfer, check the DP charge per company, since moving many small holdings can cost more than the saving. Many investors simply open a second account and shift new purchases there, keeping old holdings where they are.

How to Open a Free Demat Account

The process is nearly identical across all three brokers and usually takes 10 to 20 minutes plus a short verification wait.

What you need before you start

  • PAN card linked to your Aadhaar
  • Aadhaar with a mobile number linked, for e-KYC
  • Bank account (you will verify it with a small test transaction or UPI)
  • Email address and mobile number
  • A scanned signature and, in some cases, income proof if you want to trade in derivatives

Step-by-step checklist

  1. Download the broker’s official app from the Play Store or App Store, or use its official website. Avoid links sent by strangers.
  2. Enter your mobile number and PAN and verify with an OTP.
  3. Complete e-KYC through Aadhaar OTP or DigiLocker.
  4. Link your bank account and complete the verification.
  5. Upload your signature and a selfie if asked.
  6. Choose your segments. Equity is enough to begin. Add derivatives only if you understand the risk.
  7. Add a nominee to your demat account. This avoids paperwork for your family later.
  8. E-sign the documents and wait for approval, which can take a few hours to a couple of days.
  9. Add funds with UPI or net banking and place a small first order to test the process.
Tip: You can hold more than one demat account. Many investors keep a low-cost account for long-term holdings and a second account at another broker for trading or as a backup.

Risks and Things to Watch

  • “Free” is not free. Zero brokerage still comes with STT, stamp duty, GST and DP charges. Check the full charge list, not the headline.
  • Rates change. Brokers can revise pricing with notice, as some users noticed when a platform started charging brokerage on delivery orders. Review your broker’s rate card once a year.
  • Over-trading. Cheap trades make it easy to trade too much, and frequent trading often hurts returns more than fees do.
  • Derivatives risk. SEBI’s own studies have found that most individual traders in futures and options lose money. Do not trade derivatives only because the brokerage is a flat Rs 20.
  • Outages and slow execution during market spikes can cost more than a year of AMC.
  • Power of attorney and DDPI. Some brokers ask you to sign a DDPI so they can transfer shares for you. Understand what you are authorising, and keep it limited.
  • Scams and fake apps. Only use official apps. Never share your OTP, PIN or login details, and ignore unsolicited stock tips on messaging apps.
  • Regulatory and tax changes. STT, stamp duty and capital gains rules can change in any Budget.

Frequently Asked Questions

Which is the best free demat account in 2026?

It depends on how you invest. Groww is the cheapest to hold, with Rs 0 account opening and Rs 0 AMC. Zerodha is best for people who buy delivery shares often because it charges Rs 0 brokerage on them. Upstox suits frequent traders who like flat per-order pricing and no AMC.

Is Zerodha free or paid?

Opening an account is free. Equity delivery trades have Rs 0 brokerage, but there is a demat AMC of about Rs 300 plus GST a year, and intraday and F&O orders carry a small fee up to Rs 20.

Is Groww really free?

Account opening and AMC are Rs 0, but Groww charges brokerage on equity orders (lower of Rs 20 or 0.1%) and applies statutory charges, so it is low-cost rather than completely free.

Does Upstox charge AMC?

Upstox states that it charges no AMC and works on a per-order pricing model. Some third-party sites list a Rs 300 AMC, so confirm on Upstox’s official pricing page before you open an account.

Can I have accounts with all three brokers?

Yes. You can hold demat accounts with multiple brokers. Each has its own login, charges and holdings, and your holdings are tracked by the depository against your PAN.

Which broker is best for mutual funds?

Groww and Zerodha (through Coin) both offer direct mutual funds with no commission, and Upstox offers zero-commission mutual funds too. Choose on app design and the reports you prefer rather than cost.

Are my shares safe if the broker shuts down?

Your shares are held in your name at a depository (CDSL or NSDL), not in the broker’s own account, so they are separate from the broker’s assets. Always use SEBI-registered brokers and check your holdings on the depository’s own statements.

How long does it take to open a demat account?

Often 10 to 20 minutes to apply and anywhere from a few hours to two days for approval, depending on document checks and the exchange and depository systems.

The Bottom Line

There is no single winner. Groww is the cheapest and simplest place to start, Zerodha rewards people who invest often with Rs 0 delivery brokerage, and Upstox offers flat per-order pricing and no AMC for traders. The differences are only a few hundred or a few thousand rupees a year, so your discipline matters more than your broker.

Pick the one that fits how you actually invest, run your numbers in the calculator above, and remember that you can always open a second account. Start small, read every charge, and let time in the market do the real work.

Want more plain-English money guides? Subscribe to our free newsletter for weekly, data-backed guides on investing, taxes and personal finance. Drop your email in the signup box on this page to get the next one in your inbox, and share this post with a friend who is about to open their first demat account.

Disclaimer: This article is for educational purposes only and is not investment, tax or legal advice. Zerodha, Upstox and Groww are trademarks of their respective owners, and this post is not affiliated with or endorsed by any of them. The colour badges used in the images are illustrative name tags, not official logos. Pricing figures are approximate, were taken from published sources between July and October 2026, and may have changed, and third-party sites sometimes list different numbers. Always confirm current charges on each broker’s official website before opening an account. Investments in securities markets are subject to market risks. Consult a SEBI-registered investment adviser for personal guidance.

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